CIPA College Downloads

CIPA
CIPA College Downloads

Recordings of some of previously conducted CIPA College classes are now available for purchase. CIPA members are reminded to SIGN IN to receive the member discount.

All material in these classes are, unless otherwise stated, the property of the presenter. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holder, is a violation of copyright law.

A single copy of the materials available through this class may be made, solely for personal, noncommercial use, Individuals must preserve any copyright or other notices contained in or associated with them. Users may not distribute such copies to others, whether or not in electronic form, whether or not for a charge or other consideration, without prior written consent of the copyright holder of the materials.

The classes listed below are available as a Quicktime video. Click the title or the graphic for the class at the bottom of the page to add it to your shopping cart.

	Adding Social Media to Your Marketing Mix Presenter: Mary Walewski Class ID: MAR250 This presentation is an edited recording of a live presentation made at CIPA College during 2011. It covers the basics of a including social media in marketing plans for self-publishers and small independent publishers. Through December 31, 2011, this product is on sale for 50% off!

	Creating Your Marketing Plan Presenter: Mary Walewski Class ID: MAR100 This presentation is an edited recording of a live presentation made at CIPA College during 2011. It covers the basics of a marketing plan for self-publishers and small independent publishers. Through December 31, 2011, this product is on sale for 50% off!

	Create a Web Site that Sells Books Presenter: Matt Weeden Class ID: MAR150 This presentation is an edited recording of a live presentation made at CIPA College during 2011. It covers the basic components of an effective website that is designed specifically to sell your books. The website needs to be found by readers using the popular search engines and the content needs to convey what the book is about in ways that will capture the readers' imaginations. Issues such as when, where and how to use book trailers and how to provide a mechanism for immediate purchase of the book will be introduced. Through December 31, 2011, this product is on sale for 50% off!

	On the Fast Track: The Independent Publishing Industry Presenter: Sue Leonard Class ID: BUS101 This presentation provides a basic overview of the independent publishing industry.

	Strategies for a Successful Book Launch Presenter: Sue Hamilton Class ID: BOK200 This presentation is an edited recording of a live presentation made at CIPA College during 2011. Do you really know your target market? Have you considered all potential audiences for your new work? There are many marketing options. The presentation discusses how to coordinate distribution and marketing to successfully launch your new work. You'll complete the recording with a timeline to help you facilitate the launch of your book. Through December 31, 2011, this product is on sale for 50% off!